Hydration Heroes: The Top 5 Ingredients to Look For
When it comes to achieving dewy, healthy-looking skin, hydration is non-negotiable. But not all hydrating ingredients are created equal. Knowing what to look for on a product label can help you choose the most effective formulas. Here are five powerhouse ingredients—hydration heroes—that work hard to keep your skin soft, plump, and resilient.
1. HYALURONIC ACID
Hyaluronic acid is a well-loved skincare superstar for a reason. Naturally found in our skin, it acts like a moisture magnet—drawing water into the skin and holding onto it. B&B Labs Super-Moist Treatment Essence takes this a step further with 8 types of hyaluronic acid, allowing hydration to reach deep into multiple layers of the skin. The result? A visibly smoother, plumper, and more radiant complexion.
2. CERAMIDES
Ceramides are natural lipids (fats) found in the skin barrier that help lock in moisture and protect against dryness. When your skin barrier is compromised, moisture escapes more easily—leading to irritation and tightness. B&B Labs Ceramides Boosting Moisture Cream is packed with skin-loving ceramides and shea butter to help replenish your barrier and deeply nourish dry skin.
3. WHITE JELLY MUSHROOM
This lesser-known yet powerful fungus is sometimes called nature’s version of hyaluronic acid. White jelly mushroom is excellent at holding water and delivering long-lasting hydration to the skin. It’s also rich in antioxidants, making it a two-in-one ingredient for both moisture and skin protection. You can find it in the B&B Labs Super-Moist Treatment Essence, where it supports overall skin suppleness and bounce.
4. XYLITOL COMPLEX
While it might sound like something out of a chemistry class, xylitol is actually derived from natural plant sugars and helps your skin stay hydrated by improving its ability to retain water. This ingredient helps reduce water loss while strengthening the skin barrier. It’s included in B&B Labs Micro-Molecule Gentle Cleansing Solution and called Aquaxyl Complex (the ECOCERT approved version), ensuring that even your first step—cleansing—supports skin hydration rather than stripping it away.
5. PREBIOTICS, PROBIOTICS & POSTBIOTICS
Healthy skin isn’t just about moisture—it’s also about balance. Prebiotics, probiotics, and postbiotics work together to support the skin’s microbiome, which plays a vital role in maintaining hydration and barrier strength. B&B Labs’ signature E-COLOGY PLUS+ complex includes these microbiome-friendly ingredients and is featured in all B&B Labs’ leave-on skincare products.
Great skincare begins with understanding what your skin needs—and when it comes to hydration, these five ingredients are among the best. Whether your skin is feeling tight, flaky, or just looking dull, incorporating these hydration heroes into your routine can make all the difference. Explore the full Hydration/Smoothness collection by B&B Labs to experience science-backed hydration, naturally.